Here's a little bit about my background, if you're interested:

My own marketing education started over 30 years ago with companies like BP Oil, HJ Heinz and Bernard Matthews.

And whilst I’ve worked with some of the largest advertising and marketing agencies in the world, when I started helping hundreds of small and medium sized companies to improve their marketing results, it quickly became clear that conventional ‘big brand’ marketing wisdom simply does not work, or is not relevant for the vast majority of small businesses.

So my driving passion is to expose the ‘mirrors, muck and magic’ that surrounds most marketing advice, and help people like you, embed 'Common-Sense Marketing' into your business to generate more profits, more freedom and more fulfilment from your business.

When I’m not helping clients improve their sales results, I like to spend time renovating my Norfolk farmhouse with my wife Sally.

I also have three beautiful daughters, Lucy, Holly & Georgie, which take some looking after! And with any spare time that’s left, I help out at my local Rugby club, go sailing on the Norfolk coast, and try in vain to emulate Wimbledon tennis champions!